Brides couldn?t afford to purchase a wedding dress to only be worn one time, so most of them would wear their best Sunday attire or a suit Strapless Evening Dress. As the Great Depression and World War II era ended, bride?s started wearing more white for their wedding gowns and after the marriage of Grace Kelly in the 1950s, brides started incorporating their individual Ladies Evening Dress style into the gowns to make them more elaborate. White is the most fitting hue, whatever may be the material. It is an emblem of the purity and innocence of girlhood, and the unsullied heart she now yields to the chosen Holiday Party Dress.